Psychology: Techniques and Application

Psychology: Techniques and Application ›› 2023, Vol. 11 ›› Issue (7): 440-448.

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The Impact of Generalized Reciprocity on Moral Judgment

  

  • Online:2023-07-01 Published:2023-07-04

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Abstract:

Generalized reciprocity refers to individuals' treatment of other strangers based on the way others have treated them in the past. This study, for the first time, examines individuals' moral judgment of different generalized reciprocal behaviors by creating two scenarios of positive and negative generalized reciprocal behaviors. The results found that: (1) As bystanders of the moral behavior, participants had a lower moral evaluation of positive generalized reciprocal behavior and a higher moral evaluation of negative generalized reciprocal behavior compared to a single immoral act. This suggests that the degree of moral judgment is weakened by the similar experience of the agent in the past. (2) As the recipient of moral behavior, there was no significant difference between the participant's moral evaluation of generalized reciprocal behavior and single moral behavior. This indicates that the agent's previous similar experiences had no impact on the recipient's moral judgment.

Key words: generalized reciprocity, moral judgment, psychological entitlement

CLC Number: 

  • B844
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