Psychology: Techniques and Application

Psychology: Techniques and Application ›› 2020, Vol. 8 ›› Issue (4): 220-226.doi: 10.16842/j.cnki.issn2095-5588.2020.04.005

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The Influence of Social Comparison on Pro-social Behaviors of College Students: The Moderating Effect of Gender

NIE Tingting; SHI Wendian   

  1. (Department of Psyohology, Shanghai Normal University, Shanghai 200234, China)
  • Online:2020-04-01 Published:2020-04-08

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Abstract: In the present research, participants are all college students, using the experimental method to explore the influence of social comparison on the two representative pro-social behaviors of helping and cooperating, and gender might moderate the relationship between social comparison and helping behavior. Upward social comparison participants were compared with the students in the highest scores, while downward social comparison participants compared with the students in the lowest scores. Use the dictator game and public goods game to measure the participants helping behavior and cooperative behavior respectively. The results show that: (1) both helping behavior and cooperative behavior of upward comparison group were significantly higher than that of downward comparison group. (2) gender moderates the influence of social comparison on helping behavior, and male students helping behavior in upward comparison group is significantly higher than that in downward comparison group.

Key words: social comparison, pro-social behaviors, helping behavior, cooperative behavior, gender

CLC Number: 

  • B849
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